PavilionHQ Updates – Week of 6/9/25

Published on June 10, 2025

This week at Pavilion

Pavilion Member Town Hall

June 18 @ 12PM ET

Pavilion members are the heartbeat of this community and we want to make sure you’re always in the loop and at the center of where we’re headed. This Town Hall is a space for open dialogue, shared visibility, and direct connection with Pavilion leadership. Join us to stay informed, ask questions, and be part of where Pavilion is headed.

Register in the Member Hub

 

How Leading Executives Build Profitable Partner Programs

Uncover best practices on building a high-impact partnerships program straight from Pavilion’s 50 Partnership Executives to Watch.

Read on

 

Sam's Corner

We were in Denver last week for CRO Summit.  As you might have seen from the pictures on LinkedIn, it was a great event - likely our best summit ever.  We held it at the Denver Art Museum in a truly beautiful room and that, coupled with an incredible set of speakers and attendees, made those few days in Denver truly special.

On everyone’s mind - pipeline.  Jamin Ball just wrote that aggregate net new ARR is DOWN 30% year over year compared to Q1 2024.  And Q1 was supposed to be the good quarter.

Read more in the Member Hub

 

Upcoming Courses at Pavilion University

AI-Augmented GTM Team | June 17

Through live trainings and hands-on hackathons, you'll build and deploy AI-powered workflows that free up time, increase focus, and deliver measurable business outcomes over this 4 week program.

 

CRO School | July 10
The flagship program for revenue leaders who need to scale with clarity and confidence is back. Master the skills CROs need to scale revenue, align teams, and drive board-level impact—in just 8 weeks.

 

See our full list of Pavilion University courses here.

 

New Content and Updates

SaaS Metrics That Matter: 2025 Benchmark Report

Curious how your CAC, NRR, and growth rates stack up? Use this fresh 2025 benchmark report to compare your metrics against B2B SaaS peers and uncover strategic opportunities to optimize acquisition, retention, and efficiency.

View benchmarks

 

Understand yourself and your team better.

As a valued Pavilion Member, you have exclusive access to Prism® — an award-winning psychometric assessment from SurePeople that measures 54 key traits and attributes. It’s everything you need to build a more self-aware, high-performing culture for you and your team.

Take your free assessment now

Already took your assessment? Learn how to read them at this event on June 18.

 

Upcoming Live + Virtual Events

Live events

ZoomInfo’s GTM25

June 19th | London

Experience big ideas, bold strategies, and AI-powered growth. This experience brings together GTM leaders to explore innovative strategies with industry experts, including ZoomInfo Founder & CEO Henry Schuck. Connect with peers, dive deep in interactive breakout sessions, and be the first to see ZoomInfo’s groundbreaking platform innovations.
Register Now

 

G2 AI in Action Roadshow: Atlanta

June 25 | Atlanta, GA

Presented by G2, Clay, 6sense, and Qualified, this in-person event brings together top minds in B2B to explore how AI is transforming the buyer journey. From agentic workflows to redefining ICPs, you'll walk away with practical strategies to rethink your funnel, activate AI agents, and put real-time analytics to work.
Register now

 

MOps-Apalooza 2025

October 27–29 | Anaheim, CA

The ultimate conference for Marketing Ops professionals is back — and bigger than ever. Join hundreds of Marketing Ops, GTM Ops and RevOps pros from around the globe for 3 days of learning, networking, and community-building.
Pavilion members save 10% with code: pavilionmembers10

Register here
 

Virtual events

What the CEO Really Wants in Fractional Executive Leadership

June 25 | 11:00 AM ET

What separates a high-impact fractional leader from someone who simply fills a gap? Join CEOs and experts for a candid, fast-paced discussion on what companies actually want when hiring fractional executives—and how to stand out.
Register here

The New Math of Demand: Aligning Brand and Performance in Every GTM Touchpoint
Regi

June 12 @ 2:00 PM ET

Brand vs. demand? That debate’s over. Join John Short (CEO, Compound Growth Marketing) to explore how leading teams are merging both in every GTM move—boosting impact with workflows that map momentum across the buyer journey.
Register here

 

No Adoption Required: How to Unlock GTM Value with 10 Real-World Automations

June 17 @ 12:00 PM ET

Join Kyle Norton (CRO, Owner.com) and Jonathan Kvarfordt (Head of GTM Growth, Momentum) to learn 10 plug-and-play automations that drive serious results—without asking your reps to change a thing.
Register here

 

Your Prism Profile Explained—Without the Therapy Bill

June 18 @ 11:00 AM ET

Get to know your Prism profile in a hands-on walkthrough hosted by SurePeople. Learn what your results mean, how to apply them at work, and why self-awareness is a secret leadership weapon.
Register here

 

Growth at What Cost? The Dark Side of 'Efficiency' & AI No One Talks About

June 24 @ 10:30 AM ET

AI is raising the bar—but at what cost? Join growth leaders for a raw, practical conversation on how to scale sustainably without burning out your team in the name of “efficiency.”
Register here